Formats
- Small pouches for treats
- Large bags
- Features such as easy open and reclose
- Handles, sliders, and Velcro
A Packaging Website for Pet Food Pouches and Recyclable Film
Formats, Barriers, Print, and a Way to Ask for a Quote
Vertus is a flexible packaging company. The website explains the pouches and bags they make for pet food, from small treat packs to large bags.
The pages describe recyclable mono-material films, barrier properties, and the closures and print a brand can add: easy open, sliders, handles, matte, and soft touch.
A visitor can read the capabilities and ask for a quote against their own spec, with contact details on the site.
What the Website Enables
- Explain pet food packaging formats
- Describe recyclable film options
- List barriers, closures, and print
- Show capabilities in one section
- Invite a quote on the customer's spec
Key Features
Pet food pouches and bags
Recyclable films
Moisture and oxygen barriers
Closures and handles
Print and finish options
A quote path
The Challenges
Packaging buyers compare format, barrier, recyclability, and print. A logo and a phone number do not answer which bag fits which product.
Formats were hard to compare
Recyclable film needed a plain explanation
Print and closures were a side conversation
A quote had no starting spec
The site had to list the formats, the film, the features, and a way to send a spec, in language a pet food brand can use.
Project Snapshot
Industry
- Flexible packaging
Platform Type
- Manufacturer website
Who it is for
- Pet food brands
- Buyers of recyclable film
- Teams commercializing a pack
Platform Capabilities
The film
- Mono-material recyclable films
- PE-based laminates
- Moisture and oxygen barrier
- Grease resistance and durability
The shelf
- High-end graphics
- Metallic inks, matte, and soft touch
- A pack meant to be seen
- Options talked through against the fill line
The ask
- Capabilities on one page
- A quote against a spec
- Contact by phone
- About and contact pages
Business Impact
A brand can see formats, film, and finish before they send a spec.
The quote starts from the capabilities on the site, not from a blank first call.
Pouches and large bags are explained
Recyclable film and barriers are on the page
A quote can start from the customer's spec
A Spec in Email vs the Website
Describe It on a Call
- Formats are not listed
- Recyclable options are unclear
- Print and closures are a surprise
- A quote has no page to start from
Vertus
- Formats and features on the site
- Film and barriers explained
- Print and finish called out
- A path to quote a spec
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